close up of guitar player in live music video

Music Videos Made to Increase Your Fan Base

Fall has officially arrived and with it the end of the outdoor concert season. Whether you prefer Ruoff Music Center, Rock the Ruins in Holiday Park, or the Symphony On the Prairie the nights for music under the stars for the year are numbered.

When the evenings start to chill the picnic blanket is replaced with a snuggly throw, and stage lights stage lights are off so the laptop screens can shine brighter. Now nights are meant for online music videos. Streaming videos of your favorite bands may not have the same romance as live music, but it is incredibly popular. With music videos, the experience is more personal because you are experiencing it in the comfort of your home.

Vevo reports that 85% of Gen Z users stream videos every month and 39% watch online music videos every day. Because of this, music videos are an important medium for artists to leverage. They allow the music to expand and combine with the visual storytelling tools available to video to create a lasting impact. It’s a powerful tool for building a fanbase.

Live Performance Videos

Indiana is lucky to host many great concerts and music festivals. Videos from the shows can provide powerful marketing for future events and even be a source of revenue when streaming on a platform like YouTube.

Venues and festivals can provide extra value to artists by providing them with high quality videos of their performances. Making the video available allows the artists to promote their work and provides the venue access to their fanbase.

These live performance options are perfect for concerts but are also available for any live performance. We gladly partner with poets, presenters, and dance troupes. Because each live performance has a unique setup, our process at RadBot Video Production begins by assessing the sound, lighting and stage plot of your performance. Our experience in the music performance industry allows us to plan around the logistics of your show to capture the quality of sound, lighting and cameras angles to fit your budget and needs.

Highly Produced Music Videos

Custom music videos are visual poetry to pair with your signature sound. They solidify an artist’s creative vision for the song and for themselves. Back in the MTV age music videos were the original short-form content.

Now they can be a solid base of an artist’s platform with excerpts and clips shared on TikTok and other social media networks. It becomes extremely discoverable by the algorithms and pushed out to new fans.

Professional Consultation: Name your genre or create your own. At RadBot, we get to know our clients and discuss the key details or your video production.

Steady-cam and Motorized Cameras: Steady-cams and drones are perfect tools for getting smooth, professional shots that will give your videos a polished look.

Handheld Video: Using various techniques allows you to add the right amount of energy to your song. Shaky footage using a handheld camera adds a level of rawness that works well in action scenes.

Behind-The-Scenes: Behind-the-scenes content from the shoot gives your audience a peak behind the curtain. This helps deepen the connection between the artists and the fans.

Editing and Color Grading: Let RadBot Video Production’s professional video editors bring your vision to life. We create custom visual effects and color grading to match your unique style.

Video is a valuable tool for musicians looking to engage fans and get higher paying gigs. We have a deep understanding of all aspects of performance production because of our involvement in the Indianapolis music scene.


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